Paramount+ Picks Up Comedy Series Day 1s Set in English Premier League World
The show, starring Damian Lewis, is being produced by UR-MARV Studios and follows a young footballer's journey to play in the Premier League.

Paramount+ has picked up a new comedy series called Day 1s, set in the world of the English Premier League.
The show, which is being produced by UR-MARV Studios - a joint venture between Matthew Vaughn and Cristiano Ronaldo - stars Damian Lewis in an as-yet unspecified role. The soccer legends are also involved behind the scenes, with Ronaldo and Thierry Henry serving as executive producers.
Matthew Vaughn directed the pilot episode for Day 1s, while Dan Mazer is set to serve as showrunner. This marks a significant milestone for UR-MARV Studios, which is still in its early stages.
UR-MARV Studios' first production is being produced in association with DoubleD Sports and Archery Pictures, with Darren Dein leading the charge at DoubleD Sports. The partnership aims to bring fresh talent to the screen.
We couldn't be more pleased to be working with Casey, Sarah, Amy and the team at Paramount+ on a show that Darren conceived and pitched to me, Vaughn said in a statement, highlighting his enthusiasm for the project.
The upcoming Paramount+ soccer comedy "Day 1s is set to follow a talented young footballer who achieves his dream of playing in the Premier League when he signs for Brentford FC, bringing along his loyal friends who stood by him from the start.
Brentford FC, a real club in the Premier League, is currently ranked eighth in the 2026-27 season and is based in West London. The show's storyline promises to delve into the less glamorous aspects of football, focusing on the dreams, ambition, loyalty, sacrifice, and friendships that make the sport so captivating.
As a producer, Cristiano Ronaldo believes that some of the most powerful stories in football unfold away from the pitch, where characters face challenges and overcome obstacles. He sees Day 1s as an opportunity to share this side of the game with audiences through a story that transcends the sport itself.
Ronaldo will be executive producing the series alongside Matthew Vaughn, Thierry Henry, and other industry professionals, including Doug Ellin (Entourage) and Kris Thykier.
Damian Lewis's new role as an actor in the upcoming Paramount+ series Day 1s has been met with excitement from his co-stars and producers. The soccer comedy, directed by Matthew Vaughn, promises to bring a fresh perspective on the beautiful game. Henry expressed his enthusiasm for working alongside Lewis, stating that it's a welcome change to be on the same team as Cristiano Ronaldo after their past battles on the pitch.
Lewis himself is looking forward to being part of the show, describing Day 1s as a project about friendship and football. He's eager to get started, saying he can't wait for the series to kick off. The cast and crew are clearly passionate about bringing this unique story to life, and audiences will soon have the chance to see it.
As production moves forward, the team behind Day 1s" is being represented by various talent agencies, including WME, CAA LBI Entertainment, Davis Law Group, Markham, Froggatt & Irwin, Range Media Partners, DoubleD Sports, and Del Shaw. With such a talented group of individuals involved, it's clear that this series will be one to watch when it premieres on Paramount+.
Facts based on reporting originally published by The Hollywood Reporter.
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